SEO Checkup @ SMX London 2009
So I’m talking (well, not so much talking, more ripping websites apart) at the forthcoming SMX London on 18/19 May at the Connaught Rooms in Covent Garden. I’m doing the SEO Checkup session on 19th May at 3pm. Also on the same panel are Dixon Jones and Jane Copeland.
So who should come along to this session? Quite simply, anyone prepared to volunteer their website, especially one that’s got SEO-related issues that need sorting out. Here’s a few typical questions we might be able to help you answer:
- Why has my website dropped out of the search engines?
- Why isn’t my website being crawled by search engines?
- What technical improvements could be made to my website?
- Have I got the right links for my niche?
- Am I using the right keywords in the right place?
- Is that hidden content hurting my search engine visibility?
Quite simply, we’re open to anything related to improving accessibility or rankings for your website – providing you’re willing to give up your website for review.
Apart from my session, there’s plenty of other great stuff to see. On day 1 my top sessions are:
- Searchscape: Latest Stats About The Search Engines
- Understanding Searcher Needs & Intent
- Landing Pages & Multivariate Testing
- Brand & Reputation Management Strategies
But I think day 2 is where it really hots up (not just because that’s when I’m on). My day 2 top sessions are:
- Blow Your Mind Link Building Techniques
- Diagnosing Web Site Architecture Issues
- Analytics Every SEO Needs To Know
- SEO Checkup
- Give It Up!
The panel for Blow Your Mind Link Building Techniques is probably worth the admission price on its own – even seasoned pro’s are going to learn something there. But the session I’m really looking forward to is Give It Up – where all attendees have to take a 30-day vow of silence to not blog about the secrets given out, and search engineers aren’t allowed to fix the problems with their algos. Just read the notes from some of the previous Give It Up sessions to see the kind of stuff you might learn.
If I’ve convinced that you should be going (and you really should be), here’s where you can pickup some last minute SMX London tickets. See you there 
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