geotargeting

Is Your GeoTargeting Screwed?

So I had suddenly had one of those rare moments that I thought was quite clever that I’d quite like to share with everyone.  It’s amazing how many big companies really screw up their geotargeting by hosting all regional content on a .com, and then do absolutely nothing to ensure that their content ranks regionally.  Imagine if you could find websites that do this, and then you let them know that they could increase their traffic by 10-20%.  I’m sure there’s a decent packet to be made out of that.

Anyway, here’s how I’d do it.  I’d do a search using Google for .com domains, that have UK specific sections on their websites.  You can get to the query I’d use here, but the results should look something like this:

geotargetting

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Thursday, July 30th, 2009 SEO 1 Comment

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